Delivered as part of the ERDF Enterprise Hub Project. An introduction to email marketing and introducing a Customer Relationship Management (CRM) database into your business.
- Intro to Email Marketing (EMM)
- EMM Overview /
- CRM Overview / Either/Or/Both?
- EMM Concepts using Mailchimp
- Lists / Segments / Import/Export / Forms * Campaigns / Templates / Merge Fields
- Extending Mailchimp with Custom Fields
- CRM Concepts using AgileCRM Contacts / Companies
- Tasks / Events
- Custom fields / Tags / Filters
- Email integration