Employer branding is a current hot topic with companies using it to stand out from the crowd. This joint event with CIM (Chartered Institute of Marketing) will explore whether it should be viewed differently to other marketing and branding activity. Our panel will consider different perspectives and the opportunities for Marketing and HR to work together on creating a winning formula.
Our speakers will all bring their different points of view and there will be plenty of time for questions and debate.
• Introduction to Employer Branding - Fiona Spencer FCIM
• A Marketing Perspective – Steve Hughes MCIM
• An HR Perspective – Fiona Chatham MCIPD, HR Business Partner – Ecotricity
• Using employer branding as a recruitment tool – David Townsend, Managing Director – EVPeople
• Panel discussion/Q&A
ABOUT OUR SPEAKERS
Fiona Spencer – Business Consultant
Steve Hughes – Marketing Consultant
Fiona Chatham – HR Business Partner, Ecotricity
David Townsend – Director, EVPeople
EVENT TIMINGS AND REFRESHMENTS
Delegate check-in from 6.00pm, for 6.30pm start. Finish 8.30pm. Tea and coffee will be served from 6.00pm.
What are my transport/parking options getting to the event?
Parking is available for free from 6pm