Entrepreneurship 101

Gain essential entrepreneurial knowledge to build, launch, and grow successful ventures.

Overview:

Entrepreneurship is as much about clarity of vision as it is about strategic decision-making. This course offers a structured approach to developing a business from concept to execution, covering planning, funding, operations, and sustainable growth. You will learn to assess opportunities, design effective business models, and navigate the competitive landscape with informed confidence.

We also address risk management, customer acquisition, and long-term planning—equipping you with the tools to create ventures that endure market shifts. Whether you are starting your first business or refining an existing one, this course provides a practical, organised framework to support your ambitions.

Learning Outcomes:

• Understand the key stages of business development.
• Identify viable market opportunities for new ventures.
• Create structured and realistic business plans.
• Manage resources effectively for sustainable growth.
• Develop strategies for customer acquisition and retention.
• Apply risk management methods to business decisions.

Who Is This Course For:

• Aspiring entrepreneurs starting their first venture.
• Business owners refining operational strategies.
• Managers transitioning into self-employment.
• Start-up founders seeking structured guidance.
• Freelancers developing service-based enterprises.
• Investors wanting insight into business planning.
• Professionals exploring side-business opportunities.
• Students interested in business innovation.

Career Path:

• Business Owner – variable income potential.
• Start-up Consultant – £45,000 average salary.
• Business Development Manager – £37,000 average salary.
• Operations Manager – £35,000 average salary.
• Product Manager – £42,000 average salary.
• Entrepreneur-in-Residence – £50,000 average salary.