Essential 101 Digital Skills - ‘SEO, Organic & Paid Ads and Social Media Co...

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Pirelli Stadium Princess Way


DE13 0AR

United Kingdom

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Learning and the professional self-development of digital skills can be a minefield full of acronyms, jargon and constant change in techniques.

Join in this series of interactive digital skills workshops aims to cover the absolute ‘essential’ fundamentals of digital marketing from, research, site structure, search, social, advertising, content marketing to analytics, security, compliance and more.

9.30am to 5pm Tuesday 30th Apr. 19.

9.30am to 10am - Attendee registration.

10am to - 12pm Get Found in Google Search.

12pm to 1pm - Buffet Lunch & Networking.

1pm to 2.45pm - Digital Advertising Techniques.

3pm to 4.45pm - Social Media Implications & GDPR.

Pirelli Stadium, Princess Way, Burton-upon-Trent, West Midlands, DE13 0AR.

Delegates will gain and leave with current understandings on how to… Implement techniques to benefit from being online... Refine and analyse target consumer, markets and competitors... Develop relevant and engaging marketing content... Align digital channels to achieve business objectives... Protect your online business and comply with regulations…

Topics for interactive conversations covered (not limited to):

The 'Internet of Things' and online opportunity.

Search Engine Optimisation.

Search Engine Marketing.

Social Media Marketing.

Display Marketing.

Content Marketing.

Email Marketing.

User Experience.

Online Data Analytics.

Cyber Security.


Affirm how you much you already know, learn and grasp some stuff you never properly understood before and no doubt, identify some areas you’ll want to go into more deeply in the future.

The aim is to stimulate, inform, inspire and empower; delegates will finish the sessions enthused with essential current digital planning techniques and their heads buzzing with new terminology, ideas and strategies...

Who's it for?

Entrepreneurs, SME's, B2B, B2C, Public Sector and Digital Marketers.

The Trainer

An accomplished traditional and digital media communications professional, with great expertise in creative led marketing solutions. Lucas Karemo @1ucask is an accredited marketer in the field of interactive growth and marketing communications. Excels where his knowledge and skills engage with people for continuous self-empowerment and business development.

Tags; #SEO #PPC #SMM #GDPR #Essential101 #DigitalSkills

Date and Time


Pirelli Stadium Princess Way


DE13 0AR

United Kingdom

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