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Exhibiting Overseas Workshop - Birmingham

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KPMG

1 Snow Hill Queensway

Birmingham

B4 6GH

United Kingdom

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Maximising opportunities during trade shows…

International exhibitions are often used to develop business opportunities but they can be expensive in terms of time and budget. This workshop will help you to plan and make the most of international events for your business, and will offer practical advice to ensure you get value for money from your investment. You will have plenty of opportunity to apply what you learn to your own business.

Topics on the day include:

  • Choosing the right exhibition/Trade Show

  • Planning the exhibition/Trade Show

  • Researching the markets(s) invitations and timing. Formal timeslots. - OMIS

  • Use of exhibition organiser’s PR and marketing opportunities.

  • Working to budgets – including all costs.

  • Maximising the opportunities during the show

This course is aimed at individuals involved in planning and/or participating in international exhibitions and events, whether they are new to exhibitions or have some experience already.

About the trainer:

John Harrison – JH Market Strategy Ltd

Having been involved in exporting for over 30 years, John runs his own training and consultancy business specialising in international trade strategy. He has previously held a variety of sales and marketing roles in the engineering, manufacturing and business services sectors, working for both multi-national and small businesses. He has helped thousands of companies to develop business overseas, across all sectors and world markets.

Please Note: This workshop is for West Midlands companies who are looking to export.


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Date and Time

Location

KPMG

1 Snow Hill Queensway

Birmingham

B4 6GH

United Kingdom

View Map

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