Free

Experience Marketing for Improved Business Performance

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Location

Broadway

14-18 Broad St

Nottingham

NG1 3AL

United Kingdom

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Description

It's the experience that really matters! Experience marketing for improved business performance

Is your business geared towards delivering a service? Would you benefit from a better understanding of how customers’ experience your service? This free one-day workshop from the Nottingham University Business School will help you to;

  • map how your customers engage with your service
  • determine what types of experience marketing might yield best results
  • improve business performance

The workshop is aimed at small businesses in Nottinghamshire and Derbyshire. It offers up-to-date expertise, discussions and practical sessions to benefit your marketing plans and customer experience. Lunch and networking sessions are included.

The workshop will be led by:

Sally McKechnie, Associate Professor in Marketing, Nottingham University Business School

and

Scott McCabe, Professor of Marketing and Tourism, Nottingham University Business School

Signposting for onward options - following the workshop, a range of further support will be available, offering a number of opportunities designed to enable you to grow your business in key areas.

Registration will begin at 9:30, agenda to be confirmed. Register now to receive all relevant information.

FAQs:

What are my transport/parking options getting to the event?

You’ll find Broadway on Broad Street in Hockley, Nottingham’s cultural quarter. Just five minutes’ walk from Market Square and close to all the city’s main bus stops. The railway station is ten minutes away on foot and there’s a tram stop in the nearby Lace Market. How to find us

Broadway customers can get four hours secure parking at The Lace Market Car Park (formerly Fletcher Gate) for £3, and a £2 event ticket on the tram. More details will be provided closer to the time of the event.

Am I eligible?

This workshop is primarily for SMEs based in Nottinghamshire and Derbyshire. An SME:

  • has under 250 employees
  • is not more than 25% owned by an enterprise that in itself is not an SME
  • has an annual turnover of less than €50m OR has an annual balance sheet of less than €43m

If you are unsure of whether your company is eligible, please contact us.

Where can I contact the organiser with any questions?

If you have any questions please contact us.

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Date and Time

Location

Broadway

14-18 Broad St

Nottingham

NG1 3AL

United Kingdom

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