€25

Expert Day: Boost your gaming business

Event Information

Share this event

Date and Time

Location

Location

De Hoorn

79 Sluisstraat

3000 Leuven

Belgium

View Map

Refund Policy

Refund Policy

Refunds up to 7 days before event

Friends Who Are Going
Event description

Description

To become a successful games studio, you not only need to create a great game, you also need to have a solid game plan. There’s no use in pouring your soul into a unique experience when nobody even knows your game is out there. To bring some food to the table, even the most creative game developers will need to sharpen those entrepreneurial skills. To that extent Flanders DC is teaming up with FLEGA to bring you the Expert Day: Boost your gaming business.

Taking place on December 13th at De Hoorn in Leuven, eight experts will share their insights and provide answers to crucial business questions such as ‘What’s the best way to monetise my game?’ ‘How do I build up a community and reach out to the press?’ ‘How can I protect my IP?’ ‘How do I boost my sales?’ ‘What’s this thing called a planning and how can I use it to effortlessly juggle my own thing and work for hire projects at the same time?’

Practical

Kicking things off with a nice lunch, keynote speaker Oscar Clark (Unity Technologies) lets you in on his sacred 7 rules of monetisation. Afterwards our experts are at your disposal. In smaller groups you will learn about the pitfalls in different fields of the game production cycle: Stan De Vocht shares his knowledge on IP, Youri Loedts explains how (not) to build a community and Oscar Clark will talk about the do’s and don’ts of your business strategy.

For those of you that want to get one-on-one feedback, the majority of the experts are have private time slots you can book. You can pitch your ideas or throw your questions in the direction of our team of experts who will gladly help you out with your planning/processes, IP, community building, digital marketing, sales, crowdfunding, partnerships, financing and entrepreneurial conundrums.

Program

  • 12h00-13h00: Lunch

  • 13h00-13h45: Keynote Seven Rules Of Monetisation by Oscar Clark:
    When building a game, many developers struggle with monetisation— do you charge up front, rely on in-app purchases or use advertising? These are important decisions that will ultimately impact the kind of game you develop, and they shouldn’t be taken lightly. Oscar Clark, Evangelist at Unity Technologies, will explore how to monetise your product while ensuring that this process doesn’t get in the way of developing a fun, enjoyable game.

  • 14h00-16h30: Sofa Sessions: 3 x 3 sessions that take about 45 min.
    Pitfalls in Community Building: Youri Loedts
    Pitfalls in IP: Stan De Vocht
    Pitfalls in Business Strategy: Oscar Clark

  • 16h30-18h30: Meet the experts! Have a drink! Show your game!
    FLEGA café with expert meetings (private conversations of 30 min) and feedback corner games


Experts

Oscar Clark

Oscar joined the games industry in 1998 and has been involved with marketing, design, monetisation, development, launch and operations of numerous market leading games, services and technologies; including pioneering the first recorded in-app purchase method for mobile games. He has played leading roles in ground breaking games projects from BT's Wireplay, 3UK Game Platorm, PlayStation Home and is now an Evangelist at Unity Technologies. He is also a Mentor for games accelerator GameFounders, author of 'Games As A Service: How Free To Play Design Can Make Better Games' published by Focal Press and co-founder of Rocket Lolly Games, producers of successful Kickstarter project "The Rocky Horror Show: Touch Me". Oscar is keynote speaker and sofa expert on Business Strategy.

Youri Loedts

For close to 13 years Youri Loedts was one of the driving forces behind the popular magazine Official PlayStation Magazine Benelux and its website PlayStationPure. During this extended period Youri learned a lot about building and sustaining gaming communities. The past 5 years, he has been doing the same in the digital realm for international brands like 20th Century Fox, Warner Bros., Netflix, Ben & Jerry’s, Xbox, Ubisoft, Proximus and many more. Together with you he will be discussing the pitfalls in community building, for both big and small companies. You can also book Youri for a 1-on-1 meeting.

Stan De Vocht

Stan De Vocht is founder and CEO of Creative Shelter. Creative Shelter has as mission to help creative freelancers and business owners to successfully use the Belgian tax incentives for intellectual property such as copyright, patent deduction and tax shelter for audiovisual projects. Stan holds an LL.M in Law and Intellectual Property and has been working in the field of intellectual property for over a decade. On his sofa, he will discuss pitfalls in IP. You can also book Stan for a 1-on-1 meeting.

Tom Baeten

As a natural born entrepreneur, passionate by people and developing existing or new businesses, Tom started his sales career almost 25 years ago. He worked in sales-, marketing and management roles for groups like Ricoh, Sare Lee, Suez en Bpost. Thanks to his large experience within several companies and international groups he is able to look at situations from a different angle without losing the customer needs out of sight. Recently Tom decided to launch his proper company Winger consultancy.

Kris Leys

Want to check your business strategy for launching your game? Product-Market check? Crowdfunding can be the perfect tool for a low-risk launch of your business, strengthen your community or boost your marketing/communication. Check our Partnership tips and tricks and create your perfect partner pitch!

David Verbruggen

David Verbruggen represents the Flemish Games Association (FLEGA) as videogames expert with over 20 years of experience in videogames, game development and gamification. His main specialties are project management, business development, sales and marketing. You can also talk to David to find your way to other experts and organizations or institutions that can help boost your business.

Pascal Cools

Pascal Cools is General Manager of Flanders DC and mentor of several creative startups. He can advise you on how to improve your business skills.


Share with friends

Date and Time

Location

De Hoorn

79 Sluisstraat

3000 Leuven

Belgium

View Map

Refund Policy

Refunds up to 7 days before event

Save This Event

Event Saved