The way Facebook prioritises content in people's News Feed has changed again and has announced that more posts by 'friends and family' will take precedence.
This will result in increasing difficulty for business pages to get their content seen - unless you're paying for it.
There are tactics however, free techniques, that are proven to increase your engagement organically.
It all starts with understanding what Facebook's algorithm means, how it works and the data you have at your finger tips.
The advetisng tool Facebook offers is extremely powerful, yet most marketers and communicators do not fully understand, or utilise, the extent of it's capabiliites. Those that have budget to pay for advertisement need to know what campaigns will give you the best ROI. (Hint - it isn't "boost post" or "promote page")
During this 3 hour seminar you will learn:
*What the Facebook algorithm is and how it works.
*The proven, FREE, tactics that will increase your likes, shares and comments
*How to use your budget correctly on Facebook
*What type of ads are most effective
*What the data means
*The most valuable elements of Facebook advertising
This Facebook masterclass is practical and inspiring – come along for an interactive session taught by experts who understand what works and what doesn't on social media today. *Delegates should bring laptops or tablets in order to get the most from this workshop.*
Natalie is the founder of Wiltshire based social media consultancy, Naturally Social. She has over 5 years experience working in the social media landscape and has proven success with both organic and paid reach on Facebook for herself and for clients. She is now using her natural ability and understanding of digital communications to show others how to enhance brand awareness and reputation.