Foresight: Design Futures

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Event description
A 90-minute seminar on converting trends into concepts and visioning the future

About this event

This is the second module of our Foresight offering, focusing on establishing a practical foundation in terms of Design Futures. In particular we will be focusing on visioning and concepting, which are useful tools in building future scenarios in a VUCA (Volatile, Uncertain, Complex, Ambiguous) world. The focus of this 90 minutes seminar is to convert trends into concepts.

The seminar includes a presentation of key developments in Design Futures: visioning and concepting future products and propositions, by converting trends

Format: 20 min first presentation by the tutor; 20 mins Q&A 20 mins second presentation; 20 minutes Q&A 10 mins plenary conclusions

Key takeaways:

- Definition of scenario planning

- Intro to design concepts

- From building scenarios to concepts

- From concept to products/ services

- Case Example impact of urban futures on lifestyle change, and vice versa

About the Tutor:

Marco Bevolo, PhD

Futurist. Humanist. Critical Thinker. Mentor. Strategic Design Director. PhD in Behavioral and Social Sciences from Tilburg University (2016), a degree in Humanities from UniTo in Turin (1994), and a diploma in Electronics from ISEAT in Turin (1986).

Formerly ItalDesign Giugiaro, Euro RSCG Milano, Philips Design, Signify.

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Organizer Amati & Associates

Organizer of Foresight: Design Futures

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