*FREE LIGHTNING LEARNING* Real Networking Strategies That Opens Doors

Join Excalibur Press founder and chief vision officer Tina Calder for a free 30‑minute Lightning Learning and discover simple, actionable ways to build authentic relationships both online and in the real world.

Unlock the secrets to growing your network and making every interaction count.

Are you tired of turning up at events without a plan?

Not sure how to reach out online without feeling like a spammer?

In just 30 minutes, I’ll show you the simple strategies I use to build relationships that actually lead to opportunities.

As the founder and chief vision officer of Excalibur Press, I’ve spent nearly three decades interviewing business leaders, training entrepreneurs and refining my own networking approach.

I know how intimidating it can be to walk into a room full of strangers or hit “connect” on LinkedIn.

That’s why I’ve distilled my favourite networking tips into this fast‑paced, practical Lightning Learning session.

During our time together you’ll learn how to identify your unique value proposition, engage meaningfully with people online and offline, and follow up without being pushy.

Whether you’re an SME owner, a marketing professional, freelancer or someone who simply wants to build better business relationships, this session will give you a clear roadmap to grow your network with confidence.

This is not another theoretical webinar. It’s a live, hands‑on session designed to give you actionable tactics you can use straight away.

💥 LIMITED TICKETS AVAILABLE 💥

WON'T RUN AGAIN LIVE UNTIL AUTUMN/WINTER

Be part of the first online cohort to access this new training designed specifically for SMEs.

What You Will Learn

Clarify your unique value proposition – articulate what makes you and your business different so you can communicate it confidently.

The “Rule of 7” and other touchpoint strategies – understand how many interactions it takes to build trust and how to make them count.

Low‑hanging fruit – identify and reconnect with people you already know who can help you reach new audiences.

Map your customer journey – tailor your networking approach based on where prospects are in their decision process.

Create an authentic elevator pitch – tell your story in a way that resonates and invites conversation.

Engage with industry peers and partners – learn how partnerships and peer engagement expand your reach.

Overcome networking mindset blocks – recognise and quiet the voice of doubt and perfectionism so you can show up confidently.

Plan consistent follow‑ups – implement the 10 new contacts/10 follow‑ups per week strategy to keep relationships alive.

🚀 Don’t wait...secure your spot today and learn how to market your products like a pro.

💥💥💥Secure Your Exclusive Spot TODAY!💥💥💥

Who Is This Training For?

✔️ Product-based business owners ready to take their marketing to the next levelSME owners and entrepreneurs in Northern Ireland and beyond who want to expand their network.

✔️ Product-based business owners ready to take their marketing to the next levelMarketing, sales and business development professionals seeking practical networking strategies.

✔️ Product-based business owners ready to take their marketing to the next levelFreelancers, consultants and creatives who rely on word‑of‑mouth and relationships.

✔️ Product-based business owners ready to take their marketing to the next levelStart‑ups and micro‑businesses looking to meet potential partners, clients or mentors.

✔️ Product-based business owners ready to take their marketing to the next levelAnyone who feels nervous about networking and wants a confidence boost.

Ready to transform how you network in just 30 minutes?

Register now to secure your free place, get a reminder before we go live and receive follow‑up resources after the session.

Spaces are limited, so don’t miss out!

About Your Trainer Tina Calder

Excalibur Press founder and chief vision officer began her career in journalism where she became an award winning showbiz and business reporter with nearly three decades of a career behind her.

Throughout her journalistic career Tina was not only fascinated by the commercialisation of the media but was an editor and writer of columns and advertising supplements for a range of well known media including the Daily Mirror, Belfast Telegraph, Sunday Life, Sunday World, Sunday People, Sunday Mirror, News Letter, Derry Journal and many more.

Tina has also been an editor for trade publications such as the Licensed & Catering News, Retail Grocer, Shopping Centre Ireland, Taste of Ulster and more recently Specify Magazine.

During her 20 year journalism career Tina was also a publicist and PR specialist working predominantly with celebrities and the hospitality and tourism industry..

In her career Tina has also been a broadcast commentator for BBC Radio Ulster, BBCNI, U105, UTV, RTE, Citybeat, Cool FM, Downtown Radio and many more...She is currently a co-owner and broadcaster for Belfast 247 radio station and has been a contributor to NVTV for over 20 years.

In recent years after founding Excalibur Press, Tina has become an expert in sales conversion copywriting as well as a thought leadership, brand storytelling, content and marketing strategist, trainer and speaker. More recently Tina has specialised in supporting and training clients in using AI in their marketing and copywriting.

Having created a unique marketing and communications framework and new techniques for Excalibur Press, Tina specialises in helping businesses communicate their message to their target audience in the right manner, on the right platform, at the right time.

Using her experience and expertise Tina helps clients understand the importance of an effective publicity and communications management strategy that will maximise their profile, raise awareness and increase sales performance.

Tina uses her own unique and creative approach to stimulate innovative thinking and idea creation which goes beyond the traditional corporate constraints while keeping a focus on strategic objectives.

With clients spanning industries and sectors from hospitality & tourism, construction & engineering and health & beauty to third sector, public sector and business services, Tina prides herself in being able to apply her journalistic instincts, skills and research capabilities to deep dive into any industry.

In 2024 Tina launched Entrepreneurs Unleashed, a unique events and consultation company working to support entrepreneurs across Northern Ireland. Tina is also a mentor on a variety of business mentoring programmes across the country including Go Succeed, ASK, Women In Business and Young Enterprise to name a few.

In her personal life Tina is mum to Logan, is an advocate for ADHD services following her own diagnosis in 2022 and still insists on having a pen and paper everywhere she goes.

Connect with Tina on LinkedIn >> linkedin.com/in/tinacalder

Join my LinkedIn Newsletter >> https://www.linkedin.com/newsletters/7336427568033619969