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Free YouTube Vlogging Masterclass | In partnership with Media Trust

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Master the basics of vlogging for YouTube and learn compelling ways to engage and retain with your audience

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MEDIA TRUST will be delivering a free online vlogging masterclass, in partnership with Jack Petchey Foundation, the Evening Standard and Youtube.

Our Vlogging Masterclass is part of the Vlogstar Challenge!

The Vlogstar Challenge is a unique competition and training initiative run by Media Trust and the Jack Petchey Foundation, in partnership with YouTube and the Evening Standard that equips young people with the relevant skills for a modern communications age. It aims to harness the passion and creativity of young people and provide them with the technical and communications skills they need to create content, develop their voice and share their passions with new audiences.

From the session you will:

  • Understand the codes and conventions of vlogs;
  • Learn filming fundamentals for smartphones;
  • Learn edit basics on your smartphone.

The workshop will begin by engaging with a wide variety of different vlog types, identifying effective ways to tell a story and engage your audience. This will be followed by filming fundamentals, edit basics and a series of challenges.

  • This competition is for people aged 16-25 and London or Essex based but all learners are welcome to attend the session!

		Free YouTube Vlogging Masterclass | In partnership with Media Trust image

After taking part in the workshop, young people can enter their vlog for the Vlogstar Challenge competition. The winner will receive £500 of production equipment, £2,000 towards a non-profit organisation of their choice, mentoring from a YouTube professional and work experience with one of Media Trust’s corporate partners.

Competition Rounds & the Grand Final

The top 150 competition entries will be invited to take part in an exclusive YouTube Live virtual masterclass week from 24-28 August that will further develop their skills in content making and branding and includes a special Q&A with YouTuber stars. 15 finalists will be invited to a second online workshop in October before the winner is announced at our November Grand Final.


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