Fresh Air Challenge & Kick-Off 2019
Event Information
About this Event
When you register on this page, you will register for the challenge and you will be able to specify who of your team members will attend the Kick-off event.
Fresh Air is a creative challenge with the goal to stimulate innovation and creativity in out-of-home communications.
Block your calendar on SEPTEMBER 6th for a morning of inspiring talks from experts who will share their perspectives and knowledge on the world of out-of-home.
The challenge is open for all agencies and in-house creative teams.
Essentials:
We permit a maximum of three team/entries per agency.
A maximum of four team members can attend the kick-off event. However, the teams may have more than four members.
Entry to the challenge and Kick-off event is free.
BRIEF
Create a groundbreaking creative and innovative out-of-home concept for one of your agency’s clients.
Your concept must make revolutionary use of the OOH environment, while staying relevant in the outdoor media context and activating audiences on-the-go.
The winning idea will be produced and entered into the Cannes Festival of Creativity.