Summary
Understand your businesses growth. This workshop shows small and medium businesses how to move beyond just collecting data to using it for smart strategy decisions. We'll cover how to establish trust in your data, identify the right metrics to measure success, and apply practical data strategies to optimise operations and target customers for sustainable growth.
Who Should Attend?
The workshop is for owners and managers of small and medium sized businesses who want to use data to drive growth and make better decisions. It's designed for people who collect business data and want to use it to its full potential. The content is accessible and does not require attendees to be data experts.
What will people gain?
Attendees of this workshop will gain a clear, actionable understanding of how to use data to solve real-world business challenges and drive growth. They will leave with the knowledge to make confident, informed decisions, and build a foundation for scaling. Aiming to improve operational efficiency, enhance customer relationships with the ultimate aim, of course, to boost profitability.
About the Presenter
Ben McLintock is a freelance project manager with extensive experience in data and programme management. He has a proven track record of helping businesses use data to their advantage, having led initiatives at major companies like Mars Wrigley, Johnson & Johnson, DFS, and Reckitt. His ability to lead teams, manage stakeholders, and turn complex data into actionable solutions make his insights highly sought after.
