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Future Sessions 6 - It's all about that BRAND


Thursday, 30 April 2015 from 12:00 to 14:00 (BST)

Future Sessions 6 - It's all about that BRAND

Ticket Information

Type End
Future Sessions Ticket Ended Free  

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Event Details




Thursday 30th APRIL 12-2pm - London


Steve Dunne – Executive Chairman, Brighter PR

Ruairidh Roberts – Head of Travel, Google UK

Steve Endacott - Chairman, Teletext Holidays

Miriam Boote - Group Account Director, Designate

It’s not the first time you’ll hear us talk about Brand here at Designate, or the last.

The more dynamic a marketplace, the more important brands are, to both their owners and consumers. How else will you be differentiated from your competition?

You do not build brand value by saying how cheap you are. It is widely agreed that a price war is a race to the bottom. Brand value is built on how customers feel about you and how special you are.

In this digital age and with Social Media in particular Brands are confusing brand love with brand attention - giving people cheap gifts (win an iPad) might keep them on the radar but it won't grow affection for the future.

If you don’t have a brand then all you have is a commodity. Look after your brand and you’ll brand will look after your future business success.

Brand is a valuable asset of the company, and should be treated like any other asset. This means it must be invested in and put to work to generate value.

In the 6th of our free Future Sessions seminars we have assembled a stellar stage of speakers to share with you their insight and experience of leveraging the power of Brand.

It's all about that BRAND.

Register now for your FREE place.

Event overview

The Future Sessions are organized by Designate. They are quarterly thought leadership sessions where guest speakers are invited to share their thoughts on a given topic.

Each speaker will only have 15 minutes for his or her presentation.

The meeting will end at 2.00pm followed by drinks and networking for those that wish to continue.



Shoreditch High Street Overground


Old Street

Aldgate East


Bus route 8 passes close by on Bethnal Green Rd

Cost: FREE


Follow us on Twitter @Designate and tweet about this event using #FutureSessions

Do you have questions about Future Sessions 6 - It's all about that BRAND? Contact Designate

When & Where

Electric Cinema (formerly Aubin Cinema)
64-66 Redchurch St
E2 7DP London
United Kingdom

Thursday, 30 April 2015 from 12:00 to 14:00 (BST)

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Great thinking is at the heart of what we do. It helps us bring brands and customers together.

First we listen to you, and understand your business. Then we deliver compelling, insightful strategy. After that, engaging creative. And then impressive results.

We know that the right message needs to be seen by the right person at the right time.

So we create work for wherever your customers are. Online, offline, social media, mobile, TV, press, outdoor radio, apps – whatever works best for them.

  Contact the Organiser

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