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GDPR Impact Series: 4. Personal

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Mishcon de Reya LLP

70 Kingsway

London

WC2B 6AH

United Kingdom

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GDPR Impact Series: 4. Personal

in association with Tealium

  • How does a business capture the data trails thrown off by consumer behaviour and understand their “intention casting”?
  • Is yieldng this insight what the consumer intends?
  • And how do you onboard clickstream with known customer data effectively?

Hear how consumers have recognised the way they are being tracked online and what attitudes they have towards this, as well as the benefits which organisations are starting to realise from following this digital footprint. Plus, how to ensure this practice remains compliant in the wake of GDPR’s broader definition of personally identifiable information.


Building on last year’s first-to-market insights and fully-subscribed series of events, this is an opportunity to benchmark your level of preparation and to gain an understanding of consumer concerns, as well as to sense-check your own GDPR plans against what the broader marketplace is considering. It is also your first chance to learn what our exclusive research reveals about the impact of GDPR on you and your customers.

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Date and Time

Location

Mishcon de Reya LLP

70 Kingsway

London

WC2B 6AH

United Kingdom

View Map

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