San Francisco, California
London, United Kingdom
The use of Social Media is increasingly creating and supporting a dynamic eco-system of entrepreneurs. Yet, the answer to the key question “How do we generate value from social media?” remains unanswered. On the 26th September, as part of London Social Media week, Sunderland Software City will be joining a nationwide audience linked by the Cisco National Virtual Incubator (NVI), to explore this question.
The NVI will use a ground breaking format that will see panellists and audiences from the NVI’s hubs (including Greenwich, Birmingham and Sunderland) participating in a lively and stimulating debate. The content will be delivered live and on-line using CISCO technology.
Guest speakers in each location will focus on how what opportunities social media can bring to your business and how you can capitalise social media to generate value for your business.
The event will include and interactive Q&A session, so bring your laptops and tablets to take part!
This event is open to all businesses and will appeal to any business interested in finding out more about using social media to generate value.
Places are limited so please register your interest.
6.00pm – 6.45pm Registration, networking and refreshments
6.45pm – 7.30pm Elevator pitches by speaker panel
7.30pm – 8.00pm Break for networking and finalising questions for panel. Participants submit questions by email or twitter.
8.00pm – 9.00pm ‘Question Time’ format debate. There will be a central chairman at Greenwich who will introduce the questions from the nodes.
9.00pm - 9.15pm Networking and Close.
Chris Thompson, Partnerships Director at Connected Digital Economy Catapult
Chris has worked at the forefront of the UK design, media and technology landscape since he joined D&AD in 2001 where he stayed as Director of Education and Professional Development until 2007. He then joined Ravensbourne where he developed the industry engagement strategy, corporate partnerships and SME engagement programmes that were pivotal to its successful London Relocation in 2010. In 2011 he set up his own company, Gray Digital Limited, through which he developed many new industry-education partnerships, digital business modelling labs and innovation projects. Chris is a strong advocate of user centred design, creative excellence and the power of technology and creativity coming together through joined up thinking to create joined up solutions.
Lizzie Jackson, Academic Development Manager, Ravensbourne
Greenwich Digital Peninsula
Lizzie is Professor of Interactive Media at Ravensbourne and an advisor to the Council of Europe on the management and governance of public service media, and also the re-definition of culture and education in the era of networked communications. She leads Ravensbourne’s research department and their cluster of undergraduate degrees in broadcasting and film. Before becoming an academic Lizzie launched and managed the BBC’s message boards, live chats, and chat room teams, and also the BBC’s Internet safety initiatives. She was a member of the Home Office Task Force on Internet Safety and named “one of the 100 Innovators of the (first) Internet Decade” by eConsultancy.com for developing the field of Online Communities (precursor to Social Media).
Simon Booth, Director, Claremont
Simon specialises in digital strategy, user experience and social media and has in-depth knowledge of the digital industry and associated trends in society, politics and economics.
Simon has worked as a producer for the BBC and as a specialist consultant to a wide range of clients including NHS Trusts, the Home Office, Coca Cola, NSPCC, Emap, JISC Collections, Breakthrough Breast Cancer, Reed Business Information and various SMEs.
Paul Lancaster, Content & Social Media Specialist, Sage Group plc
Sunderland Software City
A passionate supporter of the North East start-up scene, Paul currently works in marketing for Newcastle-based FTSE-100 software company Sage Group plc. As part of their Sage One team, Paul’s role is to bring Sage even closer to the start-ups they provide business software for and support the new breed of entrepreneurs throughout the UK and Ireland. Prior to joining Sage, Paul spent 4yrs at Shell LiveWIRE, one of the UK’s longest running youth enterprise schemes, worked with Seth Godin on his Domino Project publishing imprint and introduced the first annual ‘No Email Day’ on 11/11/11. He also runs his own freelance marketing consultancy, Plan Digital UK, and is co-author of the ‘Small Business Marketing for Dummies’ book due out on Wiley in January 2013.
Mark Hayles, Founder and Chairman, Oxygen Accelerator
Mark is an angel investor providing business advice and support to private companies helping them to build and realise value over the long term. Mark also provides transactional support and advice in relation to acquisitions, disposals, capital raising and capital restructuring.