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George P. Johnson Presents: The Power of the Moment

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The Contagious Villa

1 Boulevard de Strasbourg Cannes, France

06400

France

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The Power of the Moment: Is Experiential set to be Cannes’ ‘Next Big Thing’?

In partnership with leading experience marketing agency George P. Johnson, Contagious is hosting its first ever Walk The Work session on the Brand Experience and Activation category to take guests through the newly announced award nominees for 2019.

Contagious Strategists Dan Southern and Patrick Jeffrey, alongside Jonathan McCallum, Vice President, Chief Strategy Officer at George P. Johnson, will use the invite-only lunchtime session to explore the exciting category in more detail and dig into the opportunities that lie ahead for brands.

Together they will examine the changing role of Brand Experience at Cannes over the past few years, and explain why they predict an acceleration in the volume of impressive work on show ahead of the announcement of the Brand Experience and Activation winners. It’s the ideal session for those looking to get the inside track on the increasingly influential category at Cannes.

The two-hour workshop at the Contagious Villa (just a 10-minute walk from the Croisette) includes lunch and a Q&A session, and concludes with networking.

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The Contagious Villa

1 Boulevard de Strasbourg Cannes, France

06400

France

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