This six-week course looks at how you can get started with Digital Marketing, someone to hold your hand and show you the ‘how to…’.
All sessions are hands on, so you will need to bring with you your own WiFi enabled laptop.
Here is what you will cover:-
- Week One - Getting started, creating a strategy for your business and looking at the tack-ticks to get you moving forward, stay focused and gets you to where you need to be.
- Week Two – Getting started with Blogging, you will create your own blog using WordPress and will post each week during the course
- Week Three - Creating Images without beginning a designer, using free software.
- Week Four – Landing pages, what are they and how to create your own landing page.
- Week Five - Calls to action, what are they, how you can get customers knocking on your door with CTA’s, and how to create them.
- Week Six – Evaluating your digital marketing strategy, how to tweak it and move on. The next steps.
Plus, your own online area where you can download the sessions, handouts, videos and links and meet with your peers in your own forum.
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