“Getting the brand back together” How to stop AI coming for your customers
Differentiation in a saturated market matters more than ever - and it all starts with trust.
Date and time
Location
Avenue HQ Leeds
10-12 East Parade Leeds LS1 2BH United KingdomLineup
Agenda
9:00 AM - 9:30 AM
Arrival and networking
9:30 AM - 10:15 AM
“Getting the brand back together” How to stop AI coming for your customers
About this event
- Event lasts 1 hour 15 minutes
Startups and challenger brands now have unprecedented access to tools and platforms, making it easier than ever for them to capture your customers' attention. With lower barriers to entry and a flood of AI-generated ads offering similar products at lower prices, the competition for retailers is relentless.
That’s why differentiation matters more than ever - and it all starts with trust.
Join us as we share powerful strategies to elevate your brand, build credibility, and earn lasting loyalty from your audience. Learn what it takes to create real-world impact, build brand fame, and reach the audiences digital can’t always touch. If your brand is ready to level up, this is where the next chapter begins.
Who is this for? Company owners, managing directors and senior marketers looking to take their brand to the next level
Speaker details: Malcolm Slade, Performance Director at HUB
Malcolm Slade is a powerhouse of digital marketing knowledge and expertise. With a 22-year career spanning SEO and performance marketing, Malcolm has led projects for countless household brands such as Disney, Tesco, Waterstones, Greggs, PrettyLittleThing and Virgin Holidays, and has previously held director titles at agencies including CreativeRace and Jaywing/Epiphany Solutions.
Frequently asked questions
Yep, wheelchair access can be found at the back of the building on Park Cross Street.
What kind of breakfast event would it be without some quality food? We’ll have brunch, teas, coffees and other drinks provided by Leeds-based roastery and cafe IF Up North.
Of course! Let us know when booking your ticket if you have any dietary requirements we need to be aware of, and we’ll take care of the rest.
Our speakers may ask the audience a few questions, but they won’t ever pick on anyone or make you feel uncomfortable - feel free contribute as much or as little as you want.
Street parking can be found on Park Place (LS1 2SJ, 2 min walk from Avenue HQ) but it does tend to get snapped up quickly in the morning. Alternatively, Q-Park Albion Street is also nearby (LS1 5JS, 5 min walk).
If public transport is more your thing, Avenue HQ is only a 7-minute walk from Leeds Station, and it’s also well connected for buses dropping off on King Street, The Headrow and Infirmary Street.
Simply pop an email along to our Marketing Manager and event organiser Abbie and she’ll get back to you ASAP: abbie.harrop@thisishub.com