“Getting the brand back together!” How to stop AI coming for your customers

“Getting the brand back together!” How to stop AI coming for your customers

Differentiation in a saturated market matters more than ever - and it all starts with trust. Proud to be part of Leeds Digital Festival 2025

Date and time

Location

Avenue HQ Leeds

10-12 East Parade Leeds LS1 2BH United Kingdom

Lineup

Agenda

9:00 AM - 9:30 AM

Arrival, breakfast and networking

9:30 AM - 10:15 AM

“Getting the brand back together!” How to stop AI coming for your customers

Good to know

Highlights

  • 1 hour, 15 minutes
  • In person

About this event

Science & Tech • Other

Startups and challenger brands now have unprecedented access to tools and platforms, making it easier than ever for them to capture your customers' attention. With lower barriers to entry and a flood of AI-generated ads offering similar products at lower prices, the competition for retailers is relentless.

That’s why differentiation matters more than ever - and it all starts with trust.

Join us as we share powerful strategies to elevate your brand, build credibility, and earn lasting loyalty from your audience. Learn what it takes to create real-world impact, build brand fame, and reach the audiences digital can’t always touch. If your brand is ready to level up, this is where the next chapter begins.

Who is this for? Company owners, managing directors and senior marketers looking to take their brand to the next level

Speaker details: Malcolm Slade, Performance Director at HUB

Malcolm Slade is a powerhouse of digital marketing knowledge and expertise. With a 22-year career spanning SEO and performance marketing, Malcolm has led projects for countless household brands such as Disney, Tesco, Waterstones, Greggs, PrettyLittleThing and Virgin Holidays, and has previously held director titles at agencies including CreativeRace and Jaywing/Epiphany Solutions.

Speaker details: Dominic Dixon, Marketing Executive at Cookology

Since joining in 2023, Dominic has helped shape Cookology’s creative marketing direction. He manages digital campaigns and brand presentation - including the design of the company’s new showroom and office - helping to enhance customer engagement and drive business growth.

Frequently asked questions

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Free
Sep 30 · 09:00 GMT+1