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Getting to know your user

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FOR DFT STAFF ONLY

Good service design starts with identifying your users and their needs. Without a clear understanding of user needs it is highly unlikely that the right solution will be delivered. It is, therefore, important to do research, analyse data, talk to users and avoid making assumptions.

  • The essentials of User Research and User Experience
  • How to create and use personas throughout the project
  • All about digital inclusion and how to ensure your services are available to everyone
  • Understanding context and designing for real people in the real world
  • Knowing when to prioritise citizen over government

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