£145.49 – £176.99

GM Chamber Social Media Analytics

Event Information

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Date and Time

Location

Location

Greater Manchester Chamber of Commerce

Chamber Space

Elliot House, 151 Deansgate

Manchester

M3 3WD

United Kingdom

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Refund Policy

Refund Policy

No Refunds

Event description

Description

Member Price Was: £115 (+VAT + FEE)*

Non Member Price Was: £140 (+ VAT + FEE)


Course Description:

Social media is the perfect way to communicate with your customers and one of the key ways of doing this is to understand them. Understanding the ‘voice of your consumer’ is essential when engaging with your clientele. This in-depth session will look at the analytic methods that can be used to convert social media data into key marketing insights.



You will learn:

  • How to access your analytics/insights

  • Understand the jargon (reach vs impressions, etc) and its relevance

  • Understand how well you are doing compared to your competition

  • The difference between Insights and Facebook Audience Insights

  • How to use your insights to your advantage – finding your right audience, best time to post etc.

  • Understand how social media data differs from traditional methods of market research

  • How to creative a responsive campaign based on your analytical data



Who is this suitable for?

Anyone with responsibility for the social media policy and output of your business. If you want to learn the best way to use online analytics to influence how you engage and communicate with your audience.


Materials:

This is a hands-on, practical workshop, so we recommend that you bring a fully charged laptop!

All the others materials will be provided including refreshements and after-course support.



* Please note that all bookings are monitored for member and non-member pricing. If you are not sure if you are a member of Greater Manchester Chamber of Commerce please contact us on 0161 393 4321 and we would be happy to advise.

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Date and Time

Location

Greater Manchester Chamber of Commerce

Chamber Space

Elliot House, 151 Deansgate

Manchester

M3 3WD

United Kingdom

View Map

Refund Policy

No Refunds

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