Join us for the launch of the first Good Life 2030 Ireland citizen vision report.

The report uncovers insights into what Irish people believe a ‘good life’ looks like for them in the year 2030.

This in-depth, nationally representative piece of qualitative and quantitative research invited citizens of Ireland to describe their values and articulate their vision for a ‘good life.’

The project looks to 2030, a critical milestone for halving carbon emissions that Ireland is currently not on track to meet*. Whilst there is widespread awareness and concern about climate change, to many people, the changes required seem like compromises that could negatively impact people’s lifestyles.

This project sets out to explore what citizens really want from their lives, and uncovers how these visions can support Ireland’s 2030 objectives.

Join the lead researchers and the Purpose Disruptors Ireland team and hear the insights which demonstrate Irish citizens are reappraising what a 'good life' means to them.

This event will be especially relevant for those working in the marketing, advertising and media industry. It will also be of interest to academics, PR professionals and anyone working in sustainability communications.

Join us from 12:00 - 13:30 GMT, on Zoom

https://us02web.zoom.us/j/89677020586?pwd=WFNHVjBtOFNVbGxIMnhFRTlFK20vZz09

It's truly not one to miss.

The Good Life 2030 Ireland project, funded by Creative Ireland as part of the Creative Climate Action Fund, is created by Purpose Disruptors and THINKHOUSE (a B Corp certified, full-service, digital-first marketing company for progressive brands that care about people and the planet).

The Good Life 2030 Ireland citizen vision report is just the beginning of the project. The next phase of the campaign will see people working across the marketing, advertising and media industry in Ireland create a nationwide campaign in response to the citizens' visions.

Good Life 2030 Ireland Webinar