Google Analytics is a free tool for your website that will help you understand your customers better. The insights you can draw from it can help you better evaluate the performance of your marketing, content, products and more. This session is the first of two, that introduces you to Google Analytics and how to get to grips with it.

Takeaways;

● What Google Analytics is and how it works

● Which reports are the most beneficial to you and your business

● How you can use the insights to adjust your marketing strategy for the most positive impact.

About Knapton Wright, the course deliverer;

We put people and positive experiences at the heart of marketing to build strong, long-lasting relationships that deliver long-term results. This session will be delivered by experienced and enthusiastic communicators with a strong background in making businesses thrive through effective marketing.

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Your Event Eligibility:

Our new GAIN workshops are entirely FREE to attend for eligible SMEs.

If you haven’t already completed an Expression of Interest Form (EOI) you will be contacted by your local business advisor to complete your registration to the GAIN programme either over the phone or in a 1-2-1 meeting with you at your convenience. Either way, a member of our team will then be able to confirm your event booking.

Should you have any questions then please contact E-Factor on 01472 252780