After a winter hiatus, Engage for Change's Groucho Breakfast series returns - our first event of 2017 explores the sinister side of engagement.

Employee engagement is experienced on a spectrum which starts from the 'ethically acceptable' practised by public sector, third sector and private sector organisations - to the darker side, where extreme organisations stretch the concept to include manipulation, guilt, subtle intimidation and full scale threat.

We are extremely excited that Charlie Winter, Senior Research Fellow at King’s College London, will be with us to explore the 'dark side' of engagement. Drawing on his work in counter-terrorism strategic communications, he will give a presentation on the Islamic State’s innovative outreach strategy, telling the group’s story through the lens of its Arabic-language propaganda. Having systematically monitored the terrorist group’s ground-breaking messaging for over 30 months running, Charlie is uniquely placed to give unparalleled insight into how the caliphate communicates and what its terrorism means.

This event is a must hear for those interested in strategic communications, terrorism, and insurgency.

The format of the breakfast is:

The format of the breakfast, as regulars will know is:

08.00 Registration and welcome coffee – prompt arrival appreciated

08.30 Full breakfast

09.00 Charlie's presentation

09.30 Brief table exchange to ignite questions and comment

09.40 Q&A

10.15 (latest) official breakfast closes and some guests depart

10.30 Deep dive

11.30 Close

We make a nominal charge of £48 inc. VAT as a contribution to costs, and there are just 60 sought after places available at this central London event. As ever the invitation is on a first come, first served basis.