It is more important than ever to keep in touch with your customers and future customers. Many business owners overlook the gold they hold in their databases. Email marketing does not mean spam. In this workshop we’ll share the strategies you can use to get people wanting to read your emails. We’ll also show you how to use MailChimp free email software to create beautiful branded emails you can personalise to every name on your email list or customer database.

Who are these workshops for?

• Business owners who want to learn how to use these platforms to grow their business

• Marketing teams including apprentices who want to up level their skills and knowledge with these platforms

Suitable for beginners and intermediate users. We recommend that you create an account before attending the workshop so that you can log in during the session and experience using the platform with us.

If you need help creating up an account, a member of Yorkshire in Business will be happy to help you get set up.

We have arranged for these sessions to be delivered by the Award Winning Louise Mason of Your Marketing Specialist. Louise helps businesses develop marketing strategies to attract, convert and keep customers coming back for more. These strategies help you get you found online, create impactful campaigns that generates sales, have engaging social conversations, and build customer loyalty.

CIM qualified with over a decade of experience both online and offline in B2B and B2C markets across a breadth of industries including retail, hospitality, leisure, FMCG, manufacturing and construction. Louise has worked client side with well-known brands like Staples, Damart, Portakabin and Butterkist. And has helped over 600 small businesses from Accountants to Zumba teachers.

As Your Marketing Specialist Louise provides strategic marketing consultancy, coaching, mentoring and training to small businesses. Louise combines marketing theory and technical know-how in practical sessions so that you can apply what you learn directly to your business

*DISCLAIMER* Attendance on this training is free to all participants and is fully funded by the Advantage Coast Community Led Local Development fund (ESIF - European Social Investment Fund)

Due to this session being funded under ESIF funding we are postcode restricted to Scarborough, Filey & Bridlington areas.

Where a business is not eligible we shall endeavour to offer an alternative provision.

*PLEASE NOTE* Your booking will be accepted via email so please ensure to look out for communcation from us.