This event forms part of the Bath & North East Somerset and South Gloucestershire Business Support Services and is available free of charge for residents and businesses based in these areas only and who have enrolled for the Services.

Do you want to give Google Ads a whirl but don't know where to start?

Have you tried setting up Campaigns, Ad Groups & Shopping Feeds and got confused?

Is the thought of spending money on digital marketing filling you with fear?

What will I learn?

In this free, 3-hour webinar, Libby Windle will talk you through Google Ads from start to finish. By the end, you'll be able to build a fully functioning account and once you've launched it, be able to understand what is (and isn't!) working for your business.

During the webinar, we will cover:

• An introduction to Google Ads.
• How to Set up your Google Ads account ready to launch.
• How to analyse the data and improve your return on investment.

In preparation for the webinar, you will need to set up a Google Ads Account. Instructions on how to do this will be emailed prior to the webinar.

Who should attend?

This webinar is aimed at small business owners who want to try Google Ads, and learn how to use it to increase sales or leads - No previous Google Ads experience is required.

Please be aware that Google Ads does cost money, so you will need to be prepared to spend at least £300 per month on this platform.

A bit about your presenter:

This webinar will be run by Libby Windle, who started her career in paid advertising at Microsoft in 2006. Since then, she's co-founded a successful digital marketing agency, this is PPC, and helps small businesses, harness the power of Google Ads for growth. One of her long-standing clients has seen a 60% increase in leads throughout the lockdowns!

Essential information:

Please note, this workshop will be held on Zoom.

Your booking for this webinar is provisional until you have enrolled for the free Business Support Service. Enrolment is via a short online form – if you are not enrolled already, a link will be emailed directly to you.

Once enrolled, you will receive the Zoom webinar link and password to join the call. Do ensure you join the webinar at least 5 minutes before the scheduled start time.

If you are unable to attend this event, we require at least 2 working days notice for cancellations to enable us to offer your place to someone else. We reserve the right to cancel your place if you are not eligible for this service.

All participants of the service are eligible to receive up to 12 hours of free support. This equates to a maximum of 4 events per participant.

The South Gloucestershire and B&NES Business Support Services form part of Universal Support, a West of England Combined authority funded initiative, delivered in partnership with B&NES and South Gloucestershire Councils.