€440 – €520

Handicraft & Stagecraft: A Practical Co-creation Workshop by Adam Lawrence

Event Information

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Location

Loft 33

Josephstraße 33

50678 Köln

Germany

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Refund Policy

Refund Policy

Refunds up to 30 days before event

Event description

Description

This interactive workshop looks at models of effective, reality-based group work drawn from the ancient industry of theater and entertainment. These pragmatic and practical "doing, not talking" techniques can effectively unlock the experience and creative power of very diverse groups of customers and staff.


About the Instructor

Adam brings a background in psychology, the automotive industry and decades of stage experience to the cocreation of services. He is fascinated by the handicraft of service creation by mixed ensembles of people, and by the stagecraft of service delivery.
Adam is Founding Partner of WorkPlayExperience, Adjunct Professor at the IE Business School Madrid, co-author of This is Service Design Doing, and co-initiator of the Global Service Jam.


Learning Objectives

At the end of the course, attendees will have a wide variety of co-creative techniques at their disposal. These techniques can be used in the co-creation of new and improved value offerings, building forward into the staging of memorable experiences valued by both customers and employees.


Content Overview

"Doing not talking", lightweight and flexible cocreation methods for
- qualitative research
- idea generation and selection
- prototyping
- implementation and rollout


This is a highly active session based on the motto of "doing, not talking". If you have difficulty standing or moving around, you are very welcome to attend. Please let us know what you are able to do, and what is uncomfortable for you.


The event is held in English.


Pictures

Every attendee of SDN academy events agrees that the event organizer is allowed to use any pictures or audiovisual media that were made in the framework of the event on their behalf. These rights are valid worldwide and without any time restriction.


We are looking forward seeing you at the workshop!

The Service Design Network Team

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Date and Time

Location

Loft 33

Josephstraße 33

50678 Köln

Germany

View Map

Refund Policy

Refunds up to 30 days before event

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