We’re excited to continue our 3-Part THE HIDDEN COST OF FRICTION SERIES: Neuroscience of BrainDrain in the Workplace with:
Talk 2: Friction and Mental Health: How Daily Barriers Erode Engagement and Wellbeing
On 28th October, join Gwen Bach who will be exploring the neuroscience of micro-frictions and how everyday interruptions and unclear processes increase cognitive load, reduce working memory, and can erode efficiency in business.
The Agenda shows the full Talk Series to get excited about what's to come!
🗓️ 3-Part Live Online Talk Series Remaining Dates
28th and 30th October (WAND 2025) | Check Agenda for Timings
📢 Gwen Bach - Series Author, MSc Applied Neuroscience King's College London, and ANA Frankfurt Germany Chapter Founding Member
🎥 All registered attendees will receive access to the full series recordings at the end
This HIDDEN FRICTION SERIES forms part of ANA’s October spotlight on The Brain Economy, culminating in the ANA Worldwide Applied Neuroscience Day (WAND2025) on 30th October.
The Brain Economy is an emerging economic paradigm fuelled by Brain Capital (2011). Brain Capital prioritises #BrainHealth and #BrainSkills as the 'capital' of global human flourishing and economic resilience.
ANA is contributing to The Brain Economy by building a network of transdisciplinary, cross-sector experts who, as independent academics and professionals, bridge the translation gap between discoveries in the lab and you!
Putting this into practice is Gwen Bach — author and presenter of this series, Applied Neuroscientist, Chief Brain Health Officer at BEE NOVA, and the Founder of Goals Ninja.
JOIN Gwen to build your Brain Capital!
💡 About the Hidden Friction Series
Small things are not small. In every organisation, seemingly minor frictions — a delayed approval, a confusing SOP, an endless meeting, quietly add up. Each micro-barrier taxes attention, disrupts focus, and creates stress. Over time, these daily frictions accumulate into lost productivity, eroded wellbeing, and hidden financial costs for businesses.
This three-part series explores the neuroscience, psychology, and economics of friction in organisations. Each talk blends research evidence, workplace examples, and practical insights to reveal why managing friction is not a luxury but a necessity for sustainable performance.
🔑 What You’ll Gain
· A clear understanding of how daily frictions accumulate to drain your cognitive resources and productivity.
· Insights into how friction affects morale, stress levels, and employee engagement.
· Practical tools to evaluate the financial impact of friction and make the case for change.
· Learn how to identify, measure, and reduce friction to protect both people and profit.
👥 Who Is This For?
This series is designed for business owners and leaders, professionals, and change-makers who want to reduce hidden costs in their organisations, no matter what the size.
It will appeal to anyone interested in improving productivity, protecting employee wellbeing, including themselves, and ensuring long-term organisational success.
