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How a campaign can help your campaign sparkle!

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Radiant Works

Burnley Road

#4

Rossendale

BB4 8EW

United Kingdom

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How can a campaign help your charity shine?

Do you need help coming up with creative ideas to attract more customers and raise more money for your charity?

Are you stuck in a rut scratching your head for fresh out-of-the-box campaign ideas which could transform how people perceive what you do?

Well look no further, because we’re opening the doors at Viva Towers for a campaign masterclass which could really help you out, on Wednesday October 25.

During the two hour session, from 10am until 12pm, some of our campaign curators will share their expert knowledge about how we can help raise your profile through a well-researched campaign, which will ultimately reach new audiences.

Here at Viva we’re ideally placed to help you identify your unique selling points and help you to shout about them.

We're also looking forward to getting out the posh bickies we (only) get when we have guests!

What makes Viva so special?

Recently we were delighted to be presented with a Not for Profit Campaign of the Year Award for our work with Caritas Care – an adoption and fostering charity based in Preston.

The award for Viva’s ‘Dear Adopter’ campaign was presented at the PRCA Dare Awards (North), the Oscars of the PR world.

Our award-winning campaign aimed to address concerns about the process of adoption. Viva set out to boost enquiries to Caritas Care through a series of letters written candidly from people who had experienced adoption for themselves.

The campaign aimed to dispel myths surrounding adoption – fears about the process of applying, questions about whether the child will love their new adoptive family, adoption in the LGBT community and for black and ethnic minorities, plus options for single parents and children who wait longer to be placed.

Who can attend the masterclass?
This course is aimed at anyone working for charities who would like to find out how a well thought out campaign can boost interest in what you do and generate great results.

What will attendees learn?
The masterclass will help you to look at things from a fresh perspective. It will help you identify the key elements of what makes a great campaign and how it can help transform your charity.

Course Requirements
Just turn up, listen and learn! This masterclass is being put on to help you, so come ready to be inspired.

Materials
Make sure you arm yourself with a pen and paper for scribbling down notes, and we’ll provide a mug (filled with tea or coffee - your choice), and some bickies for energy.

Trainer
The course will be led by Rachel Pinder, a former journalist who has turned her hand to PR. We also have guest speakers – Lindsey Duckworth, Marketing and Communications Manager at Caritas Care, and Christine Girven, who together with her husband Ian has adopted a boy through the Concurrent Planning process.

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Date and Time

Location

Radiant Works

Burnley Road

#4

Rossendale

BB4 8EW

United Kingdom

View Map

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