Ready for a behind-the-scenes conversation with the people who actually decide which beauty brands make it onto Boots shelves? Join us for an intimate chat with Boots Beauty buyers who will be evaluating Breakout Beauty UK applications.
In this session, Grace Vernon (Head of Global Foresight, Trends & Boots Ignite), Chelsey Saunders (Director of Beauty) and Alice Rafferty (Director of Beauty) will open up about what really happens in their world - the brands that make them stop and take notice, the applications that get them genuinely excited, and the moments when they know they've discovered something special. This is a candid conversation where they'll share their real experiences from the buying floor and give you the insider perspective you've been waiting for.
What our Boots buyers will share:
- A day in the life of a Boots buyer
- The specific things they look for trying to find the next big beauty brand
- Real examples of brands that caught their attention and why
- How to present your brand story in a way that resonates with retailers
- What they're genuinely excited about in today's beauty landscape
As the people who'll be directly involved in selecting Breakout Beauty UK brands, they understand exactly what emerging beauty entrepreneurs need to know. They'll share practical insights from the retail side of the business - the perspective you rarely get access to.
Perfect for: Beauty founders ready to break into retail, entrepreneurs considering Breakout Beauty UK, or anyone curious about what really happens behind the scenes at one of the UK's biggest beauty retailers.
Come with your burning questions - this informal chat is all about giving you the authentic insights and inside knowledge you need to make your brand impossible to ignore.
Applications for Breakout Beauty UK are now open. Don't let this opportunity slip you by.
Apply now.
