How important is Formulation to the Consumer? SCS Medal Lecture
Date and time
Location
Royal Society of Chemistry
Piccadilly London W1J 0BA United KingdomDescription
Medal Lecture
How important is Formulation to the Consumer?
Speaker
Millie Kendall MBE Co-founder, BeautyMART
Synopsis
Millie is not your average entrepreneur, she has dabbled in many careers over the past 35 years. From working as a hairdressing assistant in the US to developing formulas for Shu Uemura, she discovered her passion for creating products.
Millie will discuss how launching new brands through her very own PR & Marketing company helped her to gain vast knowledge on consumer needs and product formulation.
The launch of Ruby & Millie brought the opportunity to co-front her first brand alongside Ruby Hammer. Utilising her consumer expertise Millie was able to develop formulas and packaging for the brand. Creating new opportunities from formulation mistakes and gaining inspiration from new ingredient updates and beauty trends.
Millie will explore visual identity, dispensation, consumer needs, product performance, the internet and beauty trends to confirm ‘How Important is formulation to the consumer?’.
Organised by
Society of Cosmetic Scientists The Society is made up of individual members who are all involved in the cosmetic science industry. The aims of the Society are
- To advance the science of cosmetics and toiletries
- To provide the means for the dissemination and interchange of knowledge pertinent to cosmetic and related sciences
- To promote high ethical standards in cosmetic science
- To improve the professional status of members
- To encourage education and research in cosmetic and related sciences
- To ensure the long-term viability of the Society
- To maximise the accessibility of Society activities and encourage participation throughout the profession
The Society of Cosmetic Scientists operates a detailed Equality and Inclusion Policy and leads by example. It embraces membership from all ethnic, financial, educational and physical backgrounds and recognises the strengths that diversity adds. It constantly strives to support members who may have difficulty with access and will provide the best experience for all members regardless of background.
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