How Norfolk B2B Companies Can Turn Brand Activities Into Pipeline?
How Norfolk & Suffolk tech companies can use events, podcasts, personal branding, and community to build trust, authority & pipeline in 2025
Date and time
Location
Townshend house
30 Crown Road Norwich NR1 3DT United KingdomGood to know
Highlights
- 2 hours
- In person
Refund Policy
About this event
Your technology works brilliantly. Your team delivers exceptional results. Yet when prospects research solutions, they find your competitors first.
Here's the uncomfortable truth: in 2025, buyers make decisions based on trust, community, and personal relationships long before they ever reach out for a demo. 58% of business decision-makers now read at least an hour of thought leadership weekly. Nearly half of B2B companies use community as their core go-to-market strategy. 36% of B2B marketers are launching podcasts to build authority.
Meanwhile, most Norfolk & Suffolk tech companies are still posting sporadically on LinkedIn, attending random events with no follow-up strategy, and wondering why expensive performance campaigns deliver diminishing returns.
The 2025 reality: Traditional paid channels work poorly without brand foundation. But brand building through events, podcasts, personal branding, and community feels intangible and difficult to measure.
This workshop solves both problems. You'll learn the integrated system where brand-building activities become your content engine, feeding SEO and performance channels with authentic material that actually converts.
The companies winning regionally aren't outspending competitors. They're out-teaching, out-engaging, and out-connecting them through systematic content creation powered by real relationships.
WHAT YOU'LL TAKE AWAY?
1. The Integrated Growth System
How personal branding, events, podcasts, community, SEO, and performance channels work as one unified system, not isolated tactics?
2. The 6 C's Framework & Application
Master Content, Community, Channels, Consistency, Conversion, and Credibility with practical templates to implement immediately.
3. Event-Led Growth Process
Step-by-step system to turn one monthly event into 30+ marketing assets, qualified leads, and measurable pipeline.
4. Podcast Launch Blueprint + Community-Led Growth Strategy
Complete setup guide for launching your podcast and building community that reduces customer acquisition costs.
5. Measurement & KPIs That Matter
Attribution framework connecting brand activities to revenue and prove ROI on thought leadership, events, and community engagement.
WHO IS THIS FOR?
- Tech founders doing their own marketing
- Marketing managers in <£10M tech companies
- B2B service providers (IT, cyber, SaaS, telecom)
- Companies attending events with no ROI
- Anyone considering starting a podcast
- Brands with declining performance campaign returns
WHY YOU SHOULD NOT MISS THIS?
- Competitors are building authority while you wait
- Works for small budgets
- Regional advantages become unfair competitive moats
- Finally understand how brand activities drive revenue
EVENT DETAILS
Date: Thursday, 23rd October 2025
Time: 4:00 PM to 6:00 PM BST
Venue: Spaces Hub Norwich
Fee: Donation based (Limited to 40 seats)
HOSTS & PARTNERS
Gotomarketers.co
Norwich based B2B Events Marketing Agency specializing in Event Led Growth programs. We help B2B companies scale through strategic virtual and in-person events that build awareness, trust, credibility, and measurable revenue using our proven 6Cs Framework.
Spaces Digital Hub Norwich
Located at Townshend House in the heart of Norwich city centre, Spaces Digital Hub offers modern, fully furnished flexible office space with easy access to all areas of the city. his coworking and serviced office location provides a range of workspace solutions including meeting rooms, hot desks, dedicated desks, and private offices, with Norwich Train Station within easy walking distance
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