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How to Attract the Right Investors Crowdfunding | Angel Funding | VC

The Funding Game

Thursday, September 14, 2017 from 2:00 PM to 6:00 PM (BST)

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Ticket Type Sales End Price Fee Quantity
How to Attract the Right Investors Sep 14, 2017 £50.00 £2.28

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Event Details

How to Attract the Right Investors


"Paul is one of those advisors who is talking from experience rather than from a textbook. These events will save most people a fortune."

- Managing Director at Corp. Ltd.


You've decided to launch or grow your business - and now you need investmentBut where do you start?

In this half-day workshop we'll explore how to secure investment through:

✦ crowdfunding
✦ angel investors 
✦ venture capital

We'll help you make a decision about the right options for your business and give you a simple step-by-step approach for attracting investment for each option.



In a nutshell

This half-day ‘How to Attract the Right Investors workshop will help you:

Decide which investment avenues are right for your business

 Learn the most effective way of finding investors

Secure the best deal and valuation for your business

Save you time, money and energy in your search for investment



Who is it for?

‘How to Attract the Right Investors is ideal for ambitious entrepreneurs who are either in the start-up phase and are unsure of where or how to raise the capital to launch or are already trading but need more capital to reach profitability and scale.

How will you benefit?

The workshop, run in partnership with the British Library Business & IP Centre, packs a massive amount of content into just half a day to equip you with a simple to follow, step-by-step approach to securing investment.


By the end of the workshop you will:

 Understand the advantages and disadvantages of various investment options

✦ Know how to launch a successful crowdfunding campaign in double-quick time

Receive invaluable insights from successful angel investor Colin Coghlan

Have a proven template for creating a winning Executive Summary

✦ Know where and how to secure Venture Capital

✦ Understand how to take advantage of new government tax schemes

 Be able to value your business accurately

  Have an 'insiders list' of recommended small-business-friendly VCs, angel networks, lawyers, crowdfunding sites and more

Know the best methods for dramatically increasing the credibility of your team with investors

Have received priceless tips on how to pitch your business to an angel investor

Know how to create a winning video pitch for crowdfunding

Understand how to avoid the legal pitfalls when securing any investment

Have a clear understanding of how to play the funding game

 Expert speakers

Paul Grant knows what it’s like to be on both sides of the funding fence. As an entrepreneur he raised funds for his own business, securing capital from business angels, bankers, family and friends, and even a government grant.

After seven years of trading he exited his business in 2003 and was invited to join a private equity company, Capital Partners, eventually heading up the business angel division. Here he had access to nearly 5,000 angel investors and reviewed more than 1,000 business plans every year.

During this time Paul learnt a lot about why so many businesses fail to secure the funding they need in the start-up and growth phases. Paul has met with many investors, bankers, and venture capitalists over the years and in the course of his work has uncovered what they are really looking for.

More importantly, Paul has developed an approach to raising capital that works. He is keen to share with you what he has learnt as an entrepreneur and as an industry insider.

Connect with Paul on LinkedIn

Colin CoghlanSuccessful angel investor Colin Coghlan will demystify how an angel investor thinks and what they are looking for.

Colin Coghlan is a private investor, advisor, mentor and speaker specialising in early stage and rapid growth business. He advises both entrepreneurs and investors and speaks on the subject of investment at various public and professional events. Colin's early career was in the energy industry before he moved into the wireless infrastructure sector. He was General Manager of one of the founding companies of the Freeview television service before becoming CEO of one of the others and ultimately leading it through a trade sale. Colin's portfolio is focused on the TMT sector including television, mobile and cloud computing.

Connect with Colin on LinkedIn


What entrepreneurs say

“Valuable insights and sound advice from someone who has been there and is now on the other side." - Initial AF Data Gatherer, FFCS PPI, Deloitte LLP

 "Paul has a full understanding of what investors are looking for and through his advice I was able to write an outstanding executive summary and improve my business plan, resulting in investment." - Director at Breathing Relief Ltd.

 "Paul has a wealth of experience behind him, not to mention a host of useful contacts. His well-rounded approach makes the event well worth the outlay." - Business Training News


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When & Where

Business & IP Centre, British Library
96 Euston Road
NW1 2DB London
United Kingdom

Thursday, September 14, 2017 from 2:00 PM to 6:00 PM (BST)

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The Funding Game

Hosted by The Funding Game in association with the British Library Business & IP Centre.

Business & IP Centre

The Funding Game

The Funding Game workshops provide an excellent opportunity for entrepreneurs to learn how to fund an early stage business, and to network with professionals who have succeeded at the funding game. Seminars are held several times a year and places tend to go quickly. To register your interest in future events please contact us

Our sponsors

Ecovis Wingrabe Yeats


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How to Attract the Right Investors Crowdfunding | Angel Funding | VC
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