As part of our collaboration in action initiatives, business mix Limited is proud to host two of our global Partners; award winning brand agency White Bear Studio and the SME publication of choice, StartUps Magazine.

business mix works with startup and SME sized companies to make their operational growth simpler – we’re the doers to counter all that strategy. Drop us a line to understand more at enquiries@business-mix.com!

This friendly and casual webinar tutorial is designed to help startup and SME sized companies get the most out of their brand and press/media engagements and will cover;

o What it means to be a Future Unicorn and how to best build your brand for investment and scale with https://whitebearstudio.com/ CEO & Founder, Kelly Mackenzie

 The importance of brand story and your value proposition

 Ownability, memorability and scalability

 The power of challenger thinking to steal market share from the incumbents

o Pitching yourself to the press in collaboration with StartUps Magazine with StartUps Magazine Editor, Anna Flockett

 The 3 P’s to prepare yourself and your pitch.

 The do’s and the don’ts to be aware of

 The power of having a good pitch

Make a coffee and join us for a relaxed, educational session and networking event - we'd love to meet you.

business mix Limited

business mix Limited does two things; we help large organisations operationalise their innovation strategy and we support startup and SME sized companies with their operational growth.

For our startup and SME clients, business mix makes growing companies simpler.

Typically supporting SME’s who are post Seed through to Pre-Series B investment raise with all aspects of operational expertise, we know that the SME market is strapped for resources, time and capacity but have big ambition in their growth plans - business mix bridges that gap.

Vicky Young is the COO of business mix and an accomplished Change and Project Management consultant. With over 15 years’ experience, she has delivered complex, business-critical technology, business and regulatory based change management solutions to clients on a global scale.

She has built a successful career helping some of the world’s leading financial services and insurance organisations including Visa Europe, M&G Investments, Deutsche Bank and Capita Life & Pensions.

www.business-mix.com

White Bear Studio

Over 6 years ago, Kelly founded White Bear with the goal of creating beautiful branding with attitude and effective results. Under her creative direction, the award-winning agency has grown year on year and expanded across two countries. Her recent involvement with the Museum of Brands and WhyDesign has also positioned her as a key speaker in the conversation on creating an empowering workplace.

In her career Kelly has worked with diverse clients including Government Bodies, Large Corporates and SME’s, in sectors from retail to financial services to tech. These include Ford, American Express, Microsoft, Deloitte, Nestle, Unilever, Diageo, and Red Bull. Kelly is a visiting lecturer at IADT Dun Laoghaire and sits on the judging panel of the Global Mobius Award body.

www.whitebearstudio.com

StartUps Magazine

Editor at Startups Magazine, a print and online publication designed to help and champion tech StartUps, Anna Flockett loves to get chatty with StartUps and meet new innovators & entrepreneurs driven to change their industries. She has a keen passion to learn about everyone’s story and how StartUps are doing on their journey. Having always had a love for writing, Startups Magazine is a place to share the wonderful stories of small businesses and a tool for them to pick up for a bit of guidance along their way.

www.startupsmagazine.co.uk