How to Build Your Personal Brand on Social Media

About

• What is personal branding and how do we already have one?
• How can LinkedIn showcase our skills and goals with real results?
• What should we post and how do we engage consistently to grow our network and credibility?

Guest Speakers

Ashlea Trueman - Paid Media Manager - Kaplan
Ashlea is Kaplan's Paid Media Manager, specialising in paid social and search marketing. She develops strategies to reach audiences effectively, in the right place at the right time. Ashlea also manages social media for her local rugby club, using her skills to attract new players and supporters. Her passion lies in understanding what resonates with people, both professionally and in her community.

Dan Harrison - Social Media Specialist - Kaplan
Dan is Kaplan's Social Media Specialist, focusing on increasing brand awareness and creating content for our organic social channels. He is experienced in creating for LinkedIn, TikTok, Instagram, Facebook and more, and has been working at Kaplan for over 4 years.

Who is this suitable for?

This is suitable for Kaplan apprentices, Kaplan UK students, Kaplan staff, and any employers who want to join. We have a limit of available places, which will be allocated on a first come first-served basis. We look forward to seeing you all there!

Joining the webinar

Upon signing up through Eventbrite, you'll receive a confirmation email which will direct you to a Zoom link where the session will be hosted. Use this link to join at the scheduled time. The link will also be sent again as a reminder two days, and 2 hours, before the webinar. This event will be run as a Zoom meeting with one way video and audio (the hosts’). The session will be recorded.

You'll need to access Zoom via the Zoom Desktop, Browser or your Mobile device. Visit the Zoom website for more information on how to do this, or to download the Zoom Desktop application.

Register now to reserve your space and recording!

If you have a question…

If you have a specific question or topic ahead of the session that you would like us to cover, please use the contact button below to submit your query. We will try our best to discuss as many of these as possible during the meeting!

Webinar Recording

This webinar will be hosted on Zoom and will be recorded, along with any participant questions, however, images of participants will not be captured on the recording. You may choose what name you wish to be visible. Once you have registered for the webinar we will send a calendar invite to your email address and email you reminders about the upcoming event. After the event, we will email all participants with a copy of the recording and further relevant information including a request for feedback. If you do not wish to receive these emails please let us know by clicking the ‘Contact’ button at the bottom of this page. We may also use the recording for promotional/marketing purposes. The recording will only be kept as long as is necessary. We will not share your email address with other participants, however, we may share your contact details with the partner we are hosting the webinar with. We may also update your profile on our customer management system to reflect your attendance at this webinar. To find out more about how we handle personal data please see our privacy notice here.