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How to create award winning content for your business

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The Office Group - 81 Rivington Street

81 Rivington Street

London

EC2A 3AY

United Kingdom

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Content marketing has been around for a long time but the format of content is constantly evolving. Classic examples like the Michelin Star Guide, which encourages people to take trips to restaurants, provide something of value and have evolved into much more than a ploy to sell tyres. Equally, Redbull’s content strategy to create amazing, extreme sports content generates millions of views for their brand every month.

So how can you use Content Marketing to get measurable results for your business?

How do you build a strategy on a budget that works for your business?

What we’ll cover:

  • Where and how to start building a content marketing plan

  • Finding good ideas for content that people will want to share

  • The tools and tricks to ensure you get results from your content

  • Why content is so important in telling your brand story

  • Why a strategy is key to successful content marketing

  • Content and PR - How to get PR coverage from your content

Including content in your marketing activity allows you to acquire more customers and keep current ones highly engaged.

In this free content marketing training session, we’ll show you how to develop your own personalised content strategy, and if done correctly can lead to big returns for your business and win awards!

We’ll explain how the content you create feeds in to every distribution channel you use from your social media, email, and PR and why it can help people discover your brand and drive new and repeat business.

There will be plenty of opportunity to ask questions, meet like-minded individuals, enjoy drinks, snacks and to chat with the friendly experts at To The End.


http://www.thedrumcontentawards.com/drum-content-awards-2017/best-financial-services-content-marketing-strategycampaign/driverless-cars-gearing-up-for-a-new-era-of-motor-insurance

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The Office Group - 81 Rivington Street

81 Rivington Street

London

EC2A 3AY

United Kingdom

View Map

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