How to develop & integrate email marketing into your business

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How to develop & integrate email marketing into your business

About this Event

Ninth in a series of 10 online webinars, supporting Micro & SMEs to Survive and Thrive.

Featuring Entrepreneurs in Residence from Staffordshire University

Speakers Emily Whitehead of Simply Great Britain


Kat Taylor Lecturer in Marketing of Staffordshire Business School

Facilitator - Jane Pallister, Director Boommm Consultancy & Training

Chair: Professor Jon Fairburn of Staffordshire Business School.

The ‘need to knows’ about using Email Marketing:


• cheap and free options,

• monitoring effectiveness,

• types of communication suited to email marketing,

• frequency of use,

• formatting of emails,

• tips on content,

• data maintenance

The panel will also answer questions (live or send in advance)

Email any questions for the panel to

#SurviveandThrive #BusinessTips #StaffsBiz #Staffordshire

Information regarding your data: Due to functionality on Microsoft Teams, please be aware that to give you the full access during the webinar, your registered email address will be visible to other attendees within the webinar invite. You may wish to use a business email address.

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