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'How to find your brand voice' with Bethany Joy

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The Wheelhouse

Angel Court

81 St Clement's St

Oxford

OX4 1AW

United Kingdom

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How to find your brand voice

Do you use words to tell people about your business? Then this session is for you!

Most organisations focus on the information they need to communicate about themselves and their work – in other words, their content. But they don't think as carefully about the language they use to convey that content – their style and tone of voice. And if the way your business sounds jars with who you are and what you’re offering, it doesn’t really matter what you say because how you write will be putting people off from the moment they land on your website, read your blog, or pick up your leaflet.

So come join copywriter and brand expert Bethany Joy as she unpacks what on earth this ‘brand voice’ stuff is all about and how you go about getting one. Merrily throwing marketing jargon out of the window and keeping things simple, interactive, and fun, she'll be offering you an inspiring and practical guide to shaping the language your business uses, so that through it people get a better sense of who you are and what you have to offer – and actually want to engage with you.


About Bethany Joy

A brand voice crafter and wordsmith extraordinaire, Beth helps passionate people with big ideas find the words they need to get got! She began her working life in charity communications just over a decade ago, before moving on to comms and brand consultancy and then copywriting for a creative agency. Beth now puts bread (and bacon, always bacon) on the table by helping organisations find a writing style and voice that truly shows the passion and personality of their business, as well as creating gettable and irresistible copy for their websites, campaigns, leaflets, and blogs. You can check her out at bethanyjoy.org


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www.thewheelhouses.com


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Location

The Wheelhouse

Angel Court

81 St Clement's St

Oxford

OX4 1AW

United Kingdom

View Map

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