Accountancy Cloud host this FoundersX masterclass with Fabrica Consulting and Barclays Eagle Labs on the 18th September.
Fabrica Consulting was founded by Adriana Landaverde, a Techstars mentor and a globally experienced product leader who’s helped scale some of the world’s most successful startups, including Trulia (IPO), Nutmeg (acquired by JP Morgan) and eDreams (Spain’s first unicorn).
If you're a founder hunting for product-market fit, or anyone building in the messy 0→1 phase then this is an action-packed session curated specifically for the FoundersX community.
🎯 What You’ll Learn:
- What PMF actually looks and feels like
- Why many startups confuse PMF with go-to-market fit
- What signals (and red flags) to watch for
- How to prioritise and build during the messy middle
- Practical ways AI can help you run faster experiments and test smarter
- Real examples from the trenches: what worked, what didn’t
👩💻 About the Speaker
Adriana Landaverde is the founder of Fabrica Consulting and a fractional Chief Product Officer to fast-moving startups.
Adriana brings over 20 years of product leadership experience across Silicon Valley, London and Barcelona and holds an MBA from Stanford University.
She’s played key roles in three exits, including Trulia’s IPO and Nutmeg’s acquisition by JP Morgan. Known for her strategic clarity, hands-on approach, and emotional intelligence, Adriana helps early-stage teams move fast, stay focused, and build products that actually stick.
"Adriana is a force to be reckoned with in the world of product development." – Eduardo, Propl
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Accountancy Cloud. Has established itself as one of the UK’s leading firms for accountancy, tax, and CFO services dedicated to startups and growing businesses. They were built to address one of the founder's biggest pain points, managing and controlling finances. They support founders with everything from day-to-day accounting and tax, right through to CFO-level strategic support, from inception to exit. (Privacy Policy)