£300
How to leverage your agency marketing to generate new business leads

How to leverage your agency marketing to generate new business leads

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£300

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Location

The Future Factory

70 Wapping Wall

#302

London

E1W 3SS

United Kingdom

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Refund policy

Refund policy

No Refunds

Event description
This session will teach you how to maximise the ROI you can generate from your agency marketing activity.

About this event

Course Overview

When it comes to agency marketing, it’s what you do with it that counts.

Many agencies understand the benefits of marketing and make investments in thought leadership, hosting events, newsletters, awards and speaking opportunities. However beyond waiting for the phone to ring, there is plenty that can be done to maximise the ROI an agency can generate from any marketing activity.

Whether your marketing objectives are to attract and engage with potential new clients, convince your pipeline that you are the agency they should be appointing or to retain and grow your existing clients, using your marketing proactively as a business development tool will fast track your agency towards its goals.

If you already have an active marketing function and would like to reap greater benefits, we’ll share tips and guidance on how each different part of your marketing can, with some pre-planning, become the greatest tools for your new business team.

If you’re at the early stages of considering what marketing would be the smartest investment for your agency, we’ll review all of the options and where you can make some cost effective and rapid wins.

Throughout we’ll share examples and inspiration from agencies creating best in class marketing, and how they utilised it to generate new business wins.

Who is this course aimed at?

Anyone involved in agency marketing, new business or lead generation will find the content immediately actionable.

Key areas covered

• Understanding the stages of new business that marketing can influence

• The importance of aligning your new business & marketing plans

• The marketing channels at an agency’s disposal & how to utilise each in the new business process

• Free and paid-for resources to support agency marketing teams and deliver greater success within less time

• A look at budgets and where to focus marketing efforts with different available budget levels

Who runs it?

The session will be delivered by Alex Sibille, Co-founder of The Future Factory.

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Date and time

Location

The Future Factory

70 Wapping Wall

#302

London

E1W 3SS

United Kingdom

View Map

Refund policy

No Refunds

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