Join Grant Pierrus, founder of Interior Style Hunter & Strategic Marketing Consultant to Luxury Interiors Businesses to learn how to market your business online.
In this workshop I'll help you understand how businesses in the interiors sector are using digital marketing and social media to grow their profile and attract clients. This workshop will equip you with knowledge to take advantage of the biggest opportunity for interior design businesses in the UK at the moment - marketing your business online.
There are four elements to this workshop:
Know Your Brand
- Learn to craft your brand story so that it's relevant and attractive to your potential clients.
- You will define who your ideal client is, and create a profile so you know exactly how to engage with them and drive sales.
Online Marketing Tools & Digital Influencers
- We have a look at the plethora of tools available and identify which tools are right for your business.
- I'll teach you how digital influencers work (bloggers and people who have a large following online) and the best way to pitch your work to them so that you can get exposure to their audience.
- I will also share the tools that I use to attract and manage a social media following of over 65,000 followers.
How To Use the Big 3 Social Networks & Google Analytics
- Why Instagram stories have changed the social media landscape and how to create your own stories
- You will learn how to build a profile that attracts followers and clients.
- Is it hot or not?
- What to tweet, how often & when.
- Which software should you use to help you make the most of Twitter.
- Why Facebook is one of the best marketing tools out there.
- How to engage in Facebook and grow a following.
- Google Analytics
- Why you need to know how to use this invaluable tool.
- Learn to measure how your website is performing.
- Together we will craft an action plan for your business that is focused on your objectives.
- We will also look at how to measure and setting realistic targets so that you know that you are getting a return on your efforts.
To summarise; in this workshop we will be looking at your brand, the tools that you could be taking advantage of and how best to present your brand online in order for you to raise your profile and attract new clients.
All attendees will leave the workshop with an action plan and an understanding of how to take the next step in marketing their business online.
Who is this workshop for?
You are a companyYou are an entrepreneur in the interior design industry, or responsible for marketing an interiors related business and are looking to take advantage of online marketing to drive your business forward.
If you have any questions, feel free to email me on firstname.lastname@example.org.