No business can afford to forget about marketing. A product can be game-changing, but if no one's heard of it, it simply won't catch on.
But many small businesses don’t have the cash to spare for expensive promotions, so how can they ensure that the right people hear about their work?
That’s the question we want to answer in our small business seminar on Wednesday 25 January. Join us for an evening of insight, advice and inspiration from an expert panel of industry pros, and small businesses owners who have been there and done it.
As well as the discussion – where you can put your questions to the panel – there will be networking drinks – a chance to share your small business stories with fellow entrepreneurs.
- Raja Saggi, head of SMB marketing, Google
- Kelvin Golding, small business ambassador, the Chartered Institute of Marketing
- Alice Mayor, founder, We Built This City
- Matthew Caines (chair, editor of Telegraph Connect)
This event is only open to members of Small Business Connect*, the Telegraph’s new online community for small businesses, dedicated to helping owners grow their companies and develop their skills.
It’s free to join, so sign-up here and register your interest. Spaces are limited; we will contact you to confirm your place if we feel you will benefit from attending the event.
*Not a member? Join up to the community here.