How to nail social sourcing and turn passive talent into hires

Social media has been around for over a decade, yet most employers still miss the mark when it comes to using it effectively for recruitment. While top talent spends hours online, few companies convert this engagement into successful hires. In this session, we will reveal where most go wrong—and how you can get it right. Expect practical insights, proven tactics, and a fresh take on social sourcing that delivers real results.

What to expect:

• The importance of passive candidates, why they have to be a core part of hiring strategies
• The most common mistakes companies make with social recruiting—and how to avoid them
• Actionable strategies to improve outreach, engagement, and candidate conversion rates
• Real-world examples of how to transform passive social media users into active job applicants

Webinar agenda

10:00 – Opening announcements

10:05 – Guest speaker presentation

10:15 – Case study presentations

10:45 – Live Q&A session

10:55 – Closing comments

11:00 – Event close

Total duration: 1 hour

Event partner

Adzuna is a global job matching platform combining active jobseeker reach with social media’s vast audience. Our technology streamlines recruitment with pre-screening, automated candidate funnels, and market-leading data, making us the ideal partner for large-scale frontline worker hiring.