A half day workshop for both graduate recruiters and careers service staff looking to run effective on-campus events. Sharing common pitfalls and stakeholder perspectives, the course will draw on best practice examples and cover event design, essential etiquette and event management techniques.

By the end of this workshop you will be able to:

• critically assess the campus environment
• understand all key stakeholder priorities
• maximise return on investment (time and money)
• draw on professional event management techniques
• select appropriate evaluation measures

This course will be of particular interest to:

• career service events staff
• university employer engagement teams
• on-campus recruiters
• graduate marketers
• staff new to graduate recruitment or higher education

This course will be led by Jane Clark and Kerry Hyde

Kerry has twenty years experience of running successful events, from large high-level corporate conferences to school business games and everything in between. She has run graduate attraction events at universities across the UK and, as a senior manager in career services of University of London and University of Leicester, has hosted employers on-campus at numerous careers fairs, presentations, workshops, simulations and branding events. She knows what works, what doesn't and how to keep stakeholders happy.

Jane has extensive global leadership experience in graduate resourcing and development, and for the past twenty years has been responsible for building and driving strategic talent plans to attract, recruit, develop and retain best in class junior talent. She has worked in a variety of roles within the global investment banking and financial services industry with companies such as Credit Suisse, Lehman Brothers, Merrill Lynch and Barclays. She is a regular speaker and panellist at external HR conferences and events and has won over 25 external industry awards in a wide range of categories from Employer Branding to Innovation and Diversity and Social Mobility. She has been on the advisory boards of several universities.