Join us on 28 March for our Workshop 'How to Sell your Value and not your Time'.

Are you a sole trader, freelancer or growing business that sells a service? Do you struggle to sell your service based on value rather than time or flat project fees?

Are you billing by time? This method has obvious constraints, number of staff, number of days, number of hours. However, if you bill based on value, the amount you can charge is essentially limitless.

During this workshop we will discuss the following points;

• What is value-based pricing and why is it important?
• What is the client really buying from you?
• How value-based pricing and selling impacts pitches and proposals
• How do you measure the success of value-based pricing?
• Choosing the right business entity?
• Taxable benefits of sole trader v limited

Rob Da Costa, Business Coach and Mentor has over 30 years' experience of working with service based businesses and will be joined by Alex Koupland, Client Manager at Plus Accounting who will be discussing the importance of choosing your right business entity and making sure that as you grow and you have the right pricing in place, you also need to ensure that you are aware of the tax benefits and implications of this.

If you want to understand more about communicating effectively with your market and ensuring that you are selling your service on value and not time, you will become more profitable, work with the right kinds of clients and ultimately enjoy what you do.

The Workshop gives you the chance to discuss your views, opinions and questions with our expert speakers and with each other.

Workshop will be held at MyHotel on Jubilee Street, Brighton on Thursday 28 March - please join us from 9.00am for light refreshments and we will begin the Workshop at 9.15am.