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How to Smash the ASOS Tone

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ASOSer masterclass with Laura Cochrane-Davies, Chief Sub Editor

Find out why it’s OK to smash it, but never to slay it in this beginner’s masterclass to the ASOS tone. Chief sub editor Laura Cochrane-Davies discusses the dos and don’ts for achieving the right brand voice for our savvy (and sassy) 20-something audience.

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