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How To Thrive In A Search World Dominated By Marketplaces And Super-Sites

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The Ivy Club

9 West Street

London

WC2H 9NE

United Kingdom

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Event description
The briefing will review resource allocation and strategy in the face of customer consideration. And why your effort may be better placed.

About this Event

In a shrinking market place, it is more important than ever that retailers and brands continually review their effectiveness, and where needed investigate new methods and strategies to provide gains to the bottom line. When competing with the likes of Amazon, eBay and other massive sites is it a case of working with them rather than against them? And where possible can we become more agile by learning from them?

This briefing hosted by the Organic Agency will review the importance of resource allocation and strategy in the face of customer consideration. And why your effort may be better placed.

Expert guest speakers from massive sites such as Argos & John Lewis will be present to explain their perspective in the retail environment, and how you can tweak your approach to get the best results.

Join us for breakfast at 8.30am on the 11th March for this educational 2 hour briefing. You will be refreshed from the buffet style breakfast and be back at your desk by late morning.

We’ll be looking at:

Discussion on the challenges brands face when competing against huge sites

Overview of potential strategies that can be used to gain market share against established brands

Review of customer consideration and purchase signals - and how long standing targeted key terms may now be less useful

Top Search and eCommerce Panel with representatives from top retailers.

Timings

8:30- Registration/networking & breakfast

9:00- Panel discussion

10:00- Questions from the audience

10:15- Networking

10:30- Finish

If you can’t attend the event?

If you have any queries or wish to amend or cancel a booking for this event. Please contact our marketing team via email jessica@theorganicagency.com.

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Date and Time

Location

The Ivy Club

9 West Street

London

WC2H 9NE

United Kingdom

View Map

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