How to use Mailchimp for Email Marketing (Email Automation and more)

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Attention business owners & marketers, are you finally ready to learn how to get the most out of Mailchimp? Join us for 2 hours.

About this Event

Did you know email has a return on investment of £42 for every £1 spent?

Email marketing is still one of the most effective ways of marketing, leading to increased sales but did you also know campaigns across 4+ channels outperform dual-channel campaigns by 300%? (source: Forbes)

Mailchimp can help you with multi-channel marketing; whether it’s email marketing, events, social and more.

If you’re a business owner of marketer and want to discover the BEST way to use Mailchimp and to integrate it with your other marketing activities, then our Mailchimp training is perfect for you. You’ll learn how to make the most of Mailchimp, creating more personalised emails, set-up automation to save you time, and we’ll go through all the other features you probably aren’t aware of which will help you run a multi-channel campaign.

Join us for a two-hour training session, run by a certified Mailchimp Partner, who’s also a Chartered Marketer, with over 25 years’ experience in marketing.

We’ll be using zoom to run an interactive training session. See all the ways you can be using Mailchimp to really ramp up your marketing activities. Sign-up today, you’ll be glad you did.

We’ll cover:

✔ Using Mailchimp for email marketing; tips and best practice

✔ Tailoring Mailchimp to your business with custom fields

✔ Creating an advanced preference centre

✔ How to quickly create email and landing page headers

✔ Using groups, tags and segments

✔ How to personalise and use tags effectively

✔ Creating an automated email campaign

✔ Using customer journeys

✔ Landing page tips and how to use them

✔ How you can use the surveys tool

✔ Mailchimp reports and the key stats you need to know

✔ Tips on improving your email marketing results

✔ Integrating other applications to Mailchimp

Plus, as a BONUS you’ll also get:

✔ Access to the recording after the training session for you to implement everything you’ve learnt.

✔ An email header template for you to create engaging headers for your emails

✔ Our recommended tag structure to help you get better results with personalised communications.

✔ A checklist and best practice for getting better results in your emails.

✔ 5 ways to get more leads from your website to grow your email list.

Is this course for you?

  • Are you a marketer or business owner and using Mailchimp in your company but not necessarily using all of the tools?
  • You’re not sure how to create automated emails in Mailchimp?
  • Are you using Mailchimp for emails but it takes ages to get them out?
  • Are you looking to improve your email marketing results?
  • You’re not really sure on the stats and want to understand the reporting?
  • You haven’t used the new tools, surveys and customer journeys and want to know if you can use them in your company?
  • You want to learn more about integrating other systems with Mailchimp?

If you answered yes to any of the above, then this is the right training session for you. We also run other an introduction to Mailchimp training if you want to get a basic understanding of Mailchimp. Check out our training course here.

Why us?

  1. We’ve worked with a range of clients from big brands to SME’s, some of which include: Prudential, Sky, Virgin Media, EE, O2, Pitney Bowes, Inner Circle Consulting, The Planet Mark, Roundhouse Design and Food To Your Home. See more reviews below.
  2. We’re partners for Mailchimp which means that we understand the system and how it works, so you’ll get to know all the Mailchimp features and how you can use them in your business.
  3. The training is run by Bushra Sheikh; Co-founder of BKS Consultancy who is a Chartered Marketer and a Member of the Chartered Institute of Marketing. With only 10% of members being Chartered Marketers you’re getting someone who is an up to date, experienced and qualified marketing professional.

At BKS Consultancy we’re specialists in CRM in marketing, email marketing and marketing automation working with a range of systems to help accelerate your growth.

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Rated Excellent on Trustpilot with 5 Star reviews some of what our customers have said on email marketing include:

“Bushra became a dedicated partner to our business. She proved adaptable and committed. She is impeccably professional. We are very grateful for her advice and hard work”
Jamie Ounan - Inner Circle Consulting
“Fantastic work, very knowledgeable on email marketing, really high quality emails written. Would recommend to everyone. Thank you very much.”
John Fagbemi - London Dental Institute
“Brilliant, team. Great work. Very good communication! Very professional! I am very happy with them, and I will choose them again and again.”
Hini Hajnalka - Harmonic Body Clinic
“Quick efficient, great dialogue and communication, excellent service highly recommended.”
Mike Lawrence - Mike Lawrence Hypnotherapy
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