Facebook has over 2.9 billion users, 30.6 million on Instagram, and 396.5 million on Twitter, but how should you use these platforms for your church? How can you optimise platforms like MailChimp to keep in touch with people who have visited your church? What is a good strategy to write high quality content online that resonates with your audience? And how do you measure your efforts?

In this practical webinar, we’ll be exploring the following topics:

• How to optimise digital platforms so you can maximise your church’s online presence (MailChimp, Facebook, Instagram, Twitter, TikTok, Snapchat, Telegram etc)

• The importance of digital networking

• The psychology behind digital content

• Approaches for communicating with followers across multiple devices and platforms

• Guided Q&A

Plus we will discuss a few examples of successful digital engagement strategies that churches have employed to reach their communities.

About the trainer:

Amber Jackson is an experienced communicator who is passionate about bringing digital church communications to life through purpose, innovation and a people-led vision.

She has founded a digital communications agency, AJC, which works with Anglican diocese and parishes across the UK and Europe to produce a wide range of digital content that engages people through a variety of mediums and manages social media accounts with over 20,000 collective followers.

Amber also provides parishes with tools and techniques to improve their communications and better connect with others online.

Ultimately her goal is to help the Church tell its story.

How to use social media for your church