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How to Use the Media to Boost Your Business

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SE1 6FE

Clarence Centre for Enterprise & Innovation

6 St George’s Circus

London

SE1 6FE

United Kingdom

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Getting your business featured in newspapers, BBC News and trade magazines is publicity that money simply can’t buy.

In the half day ‘How to Use The Media to Boost Your Business’ workshop award winning journalist Mary Murtagh covers:

  • What journalists want and how the media works
  • Deadlines, ‘churnalism’, how the media is changing
  • Top ten tips for press releases
  • Using a news hook to get the media's attention
  • Ingredients for news and features
  • How to take great photographs that journalists will love
  • What makes a story and how to spot them in your business.
  • News generator exercise: delegates identify positive news stories in their business and pitch them

The workshop is fun and full of vital information you won’t find in any marketing book or PR website. It is a mixture of presentations, discussion and practical hands-on training.

Participants walk away with a simple toolkit of skills to get the best for their business out of the media.

About Mary:

Media expert Mary Murtagh brings her award-winning journalistic eye to deliver media based workshops.
Mary has years of experience training spokespeople in the private + public sector to put their best foot forward. Mary’s training can teach you how to handle hostile or controversial questions. Mary will share techniques which help you present your business, organisation or charity in the best light and cope with anything the public or even a journalist might throw at you.

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Date and Time

Location

SE1 6FE

Clarence Centre for Enterprise & Innovation

6 St George’s Circus

London

SE1 6FE

United Kingdom

View Map

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